Optimistic
We strongly believe Africa has a bright future, driven by its dynamic entrepreneurs and youth. Our confidence in the continent fuels our drive to change mindsets and achieve impact.
We believe that small and medium-sized enterprises are the lifeblood of the food ecosystem in Africa. These enterprises are driven by visionary, dynamic and innovative entrepreneurs who operate as primary producers, aggregators, processors, distributors, finance and technology providers, chefs, coos, consultants and innovators – We call them Changemakers.
Faced with the devastating impacts of climate change, global and local risks and shocks, and macro and micro-economic challenges, these entrepreneurs need funding, training, visibility, market linkages and a community of support to successfully scale their businesses.
Through the Africa Food Changemakers (AFC) Hub, we enable African entrepreneurs to start and scale resilient and sustainable agribusinesses that nourish Africa and the world.
We also believe that connections made through food are a powerful way to change narratives. We are committed to changing global narratives about Africa by celebrating Africa’s contributions to the global food ecosystem, showcasing our innovations and cooking methods, amplifying and scaling proudly African food and beverage brands, and ensuring that more people globally experience the diversity and richness of the Continent’s gastronomic heritage and exciting future.
By 2050, 2.4 Billion people will live on the African Continent. At the very minimum, if they spend $1 a day on food, this represents a $876 billion annual market. If they spend $10, this represents a $8.76 trillion annual market. Whether you are an optimist or a pessimist about the future of the African Continent, you can agree that the future of food and agriculture landscape holds significant potential, not just because of the size of the market, but also because the Continent is naturally endowed for agricultural excellence.
African entrepreneurs must drive the transformation of this landscape and
ensure that the Continent feeds itself and becomes a net exporter of food.
The African Food Changemakers Hub serves as a platform for entrepreneurs to accelerate their
work, connect with funders, markets, talent, and celebrate their successes on the Continent.
The portal includes information about data, funding, knowledge, e-learning,
African food and chefs, career opportunities, and other resources to enable
entrepreneurs to scale their impact.
Our Mission
